5 BTL Activation Ideas Dubai Brands Are Using in 2025
By Celestine Event In Dubai’s hyper-competitive luxury market, where every brand vies for the attention of discerning consumers, traditional advertising no longer suffices. Enter Below-the-Line (BTL) activations—immersive, targeted, and measurable marketing experiences that connect brands directly with their audiences. In 2025, Dubai’s premium brands are pushing creative boundaries with activations that are both high-tech and […]
The Power of BTL Activation: How Celestine Event Elevates Luxury Brands in Dubai
Dubai, a city synonymous with luxury, innovation, and experiential consumerism, has emerged as a global epicenter for Below-The-Line (BTL) marketing. For luxury brands aiming to make impactful, lasting impressions, traditional advertising isn’t enough. The key lies in personalized, immersive brand experiences—the kind that Celestine Event masterfully delivers through its bespoke BTL activation services. What Is […]